216 | HALEY BURKHEAD | How To Plan For Profit In Your Business

Haley Burkhead is the Founder of Profit Planner and host of the Profit Planner podcast. She helps online business make more profit, productively by applying proven systems that generate consistent 5-figure months while cutting their workload in half. Haley is a consultant, podcaster, speaker and educator who has been featured in the Huffington Post, Thrive Global Magazine and Radiant CEO. Find free productivity and profit secrets at profitplanner.co.


WHAT WE CHATTED ABOUT TODAY:


  • Alpha State vs. Beta State

  • Systemizing, Outsourcing + Automating Your Processes

  • The 4 Key Productivity Questions

  • Taking The Little Things Off Your Plate

  • How Making Money Isn’t Hard!


REMEMBER TO:


215 | ALYSSA COLEMAN | Productivity Hacks + How We're Staying Engaged With Instagram

Alyssa is a Productivity Strategist for female entrepreneurs and founder of The Productive Entrepreneur. She’s the creator of The Game Changer Series where she interviews female entrepreneurs on Modern entrepreneurship, and hosts productivity events for global companies like Lululemon.

Alyssa also has an online community of Free-Spirited Babes who she helps to work fewer hours in business while getting more done, and making a bigger impact (and more money).

 

WHAT WE CHATTED ABOUT TODAY:


  • Finding your zone of genius
  • Planning 3 distinct pieces of content

  • Going into writing with a clear mindset of intention

  • The importance of outsourcing

  • How to make your insta stories stand out

 

READY TO DIVE DEEPER?


 

 

214 | EMILY HIRSH | The 5 Step FB Ad Process That Won't Make You Cry

When you sit down to think of your marketing strategy, does spending money to earn money ever scare you?

There can be so many misconceptions about spending to earn! For Emily Hirsh, It came down to 5 key factors. Through failures and triumphs, she came up with The Hirsh Process to make sure you are targeting the right people while spending your money to help you earn big!!

Emily Hirsh is a leading Facebook Ads Manager and Sales Funnel Strategist. She works with entrepreneurs to grow their businesses and generate revenue and leads using proven sales funnels and Facebook Ad strategies.

 

WHAT WE CHATTED ABOUT TODAY:


 

  • The wild west of Facebook Ads

  • The misconceptions of spending to earn - it’s a numbers game!

  • Hirsh Signature Process: The 5 Key factors in putting together your online marketing strategy

  • Passion for Mom Entrepreneur World

 

REMEMBER TO:


213 | ANGELA FORD | Creating Book Buzz + Launching Like A Pro

A future page-turner, self-help, or memoir, what do they have in common? They need good marketing...just ask Angela Ford! Together, we discuss strategies to edit, public, even promote your own best-seller!

Angela Ford is an international bestselling author of The Four Worlds Epic Fantasy Series and a book marketing coach for fiction authors. She consults indie authors with advanced book marketing strategies.

WHAT WE CHATTED ABOUT TODAY:

  • The benefits of writing, both for your personal growth and your business!

  • Formatting Strategies, from first draft to publish!

  • The best approach to editing your book, depending on your Hollywood’preneur persona.

  • 7 different ways to market and promote your latest book!

 

REMEMBER TO:

212 | HEATHER HAVENWOOD | Growing Your Own Publicity With Books + Podcasts

Ever been petrified of failure? It can be either scary for some! For Heather Havenwood, failure can be an amazing opportunity for your publicity! This week, my good friend and master guru, Heather, affirms our failures and connections are what makes us invaluable entrepreneurs in our field!

Heather Ann Havenwood is regarded as a top authority on internet marketing, business strategies and  marketing. She has played an active role in the online marketing world since before most even had a home computer.

WHAT WE CHATTED ABOUT TODAY:

  • Acknowledging leverage is the backbone to our publicity!

  • Your failures are essential to your success!

  • The two requirements to aide your publicity.

  • The driving force behind your publicity.

 

REMEMBER TO:

058 | THE CONFIDENCE BEHIND VISIBILITY | Lauren Eliz Love

Hey friends!

Today we're talking with my friend Lauren Eliz Love where's she's actually interviewing me about the confidence that's so desperately needed behind the screen with visibility.

FEELING LIKE YOU NEED TO BE PERFECT ON LIVESTREAMS:

  • You can't be perfect on a livestream, it's impossible, something will go wrong
  • People will actually relate to you more the less perfect your lives are!

HOW DO YOU FEEL ABOUT THE "JUST DO IT" STRATEGY?

  • Throwing yourself into doing a live won't resolve those fears
  • Dig into those fears to figure out what the wounds are behind the scenes that make you feel like you can't get on camera
  • Recommendation: Broken Children, Grown Up Pain
  • If you're injured before teenage years, you don't have the chemicals to understand that it's not your fault
  • It's important to dig into these wounds because they will try to keep you from being visible because it "isn't safe"
  • It's our job to do the most work we can on ourselves so that our audience can truly see who we are + how we can help

WHY YOU SHOULDN'T BE OBSESSED WITH VIEWS:

  • The most powerful person you should talk to when you go live is your old self
  • The audience you're serving is where you used to be
  • Your #1 job is to be that forward-moving train that is obsessed with being that thought leader to impact the world....that is more attractive than anything else
  • The views will come, the strategy will come
  • Your brilliance in your message is owning that connection

WHAT IF I FORGET OR FREEZE UP?

  • You absolutely will mess up, freeze up or forget
  • Put a bottom to your fear
  • Go in with a game plan, outline your live, keep it close to your livestreaming device

WHAT ARE THE ESSENTIALS OF LIVESTREAMING?

  • A dependable connection/device
  • Good lighting

 

Remember, livestreaming is just a tool to facilitate your mission on this planet.

 

 

If you love Lauren's vibe, check out her free Rock Your BadAss Buiness Goal Setting Strategy below!

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048 | LISTEN TO MY BEST GUEST APPEARANCES

 

Hey there Visibility Vixen listeners! Today, we're doing a really fun episode where we're listening to shows I've been ON!

{That means, the shows I've been a guest on}

So, today you'll be hearing from some of my favorite shows I've been on so you can get to know me a little bit more. Plus, you'll get to hear some other incredible shows!

Ready to dive in?

Let's do this!

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046 | EMILY ANN PETERSON | How To Get Pure Gold Out Of Podcast Interviews

 

I'm SO excited to introduce you to my friend, Emily Ann Peterson, host of the BareNaked Bravery Podcast! Emily Ann is a nomadic singer/songwriter who started her podcast wanting to dig into what truly defines bravery - whether they know it or not!

{http://emilyannpeterson.com/}

We're digging deep into what exactly makes an absolutely show-stopping interview - so that your guest LOVES being on your show {so they want to come back!} + your audience can't stop listening.

Let's dive in!

Join Podcasting Month: https://visibilityvixen.com/podcasting

 

HAVE I BEEN THROUGH TOO MUCH HARDSHIP TO TRY AGAIN?

  • We see someone who IS being brave, but they have no idea or are terrified of it. 
  • Usually, you can see your own bravery when you've broken through the hardship.
  • I consider it sacred when people share or put themselves out there with me. That is a sacred space.
  • Make the choice to keep going.
  • We are always managing expectations of the people around us. 
  • Owning up to your own insecurities can give you the courage to dig deeper in your interviews.
  • If you're putting yourself out there + exchanging money, beware the tie to your value!

 

"You can surprise yourself with your own bravery if you're not aware you've been building it over time." -Emily

 

I FEEL LIKE I HAVE A MESSAGE, BUT I FEEL A BLOCK ON ACTUALLY STARTING A SHOW:

  • Ignore the stress + pressure of being 'new + noteworthy'.
  • A podcast is an audio blog.
  • The fruit is at the end of the harvest.
  • You have to be very consistent at an expected amount of time.
  • It's more important that you're consistent than your launch being 'successful'.
  • Go + launch -- it's okay to launch with just 1 episode!
  • Think of it like 100 tiny micro-launches!
  • Remember, you never know who's listening

"You have to be in it for a committed amount of time before you start seeing results." -Emily

 

HOW DO YOU MAKE YOUR SHOW IMPACTFUL?

  • At the end of every interview, I ask: "Who do you think I should interview next?" - that has brought me such incredible guests!
  • RESONATE BRAVERY: An outsider thinks someone is brave + therefore is inspired to be brave in their own circumstances.
  • Set your intention that there is one person out there that is going to get hope, inspiration or motivation from your episode.
  • I love to imagine a guest in the room with me + my interviewee...having that third person present makes it more intimate for my listeners.

"I hold my content calendar with an open hand." -Emily

 

HOW DOES HAVING A PODCAST EFFECT YOUR BUSINESS?

  • If you approach the right people for your show, they will say yes!

  • An added benefit of having a podcast is the added exposure.

  • It connects you with fellow entrepreneurs + grows your audience.

  • There's an extra level of networking I didn't expect!

  • Launching a fb group for listeners blew me out of the water!

 

 

GET THE BRAVERY BUNDLE:

  • Weekly Podcast Episodes

  • Cello Yoga's track, Flow (.mp3)

  • The Boost Your Bravery worksheet (.pdf)

  • Emily Ann's original song, Horton's Hope (.mp3)

  • The Bare Naked Bravery Coloring Book - Vol. 1 (.pdf)

JOIN PODCASTING MONTH:

https://visibilityvixen.com/podcasting

 

LISTEN TO THE PODCAST:

Listen HERE: http://emilyannpeterson.com/

 

     

    045 | ANGIE LEE | Why You Can Blow Up + Book Any Guest On Your Show

     

    TODAY, I'M HANGING OUT WITH ANGIE LEE AGAIN BUT WE'RE TALKING ABOUT SOMETHING TOTALLY NEW --- PODCASTING! WE BOTH HAVE KICKASS PODCASTS, SO WE WANT TO SPILL OUR SECRETS WITH YOU.

    HOW DO WE KEEP IT AUTHENTIC?

    HOW DO WE BOOK INCREDIBLE GUESTS? 

    WE'LL TALK ALL ABOUT IT!

    Join Podcasting Month: https://visibilityvixen.com/podcasting

     

    BEING COOL ABOUT IT, NOT LAME:

    • Pitching yourself or trying to get guests on your show with lame copy + pasted verbage
    • "Being a podcaster means not being selfish." - Angie Lee
    • It's about who you know + networking
    • Introduce yourself through mutual connections
    • Speak their language, are they all about Fun? Stats? Education?
    • You never know whether or not someone's show is going to blow up!
    • Be different. Give a little extra time. Stick out in someone's memory!

     

    "I don't have a copy + pasted message. I take the time to write that person + write exactly what they want to hear based on what I can tell by their personality." -Angie

     

    DON'T BE LAME:

    • Don't pitch yourself if you haven't crystallized your valuable offer
    • Build your legitimate company + message so you have a ton to offer on a show
    • Come from a place of authenticity + connection
    "Podcasting is about who you know...there are rules, but there aren't rules." -Angie

     

    FOLLOW YOUR GUT:

    • Cater your show to your specific personality

    • What are your strengths? Utilize those to book your guests.

    • Providing "Edutainment" - Education + Entertainment

    • Be you on your show. Serious, silly, factual, story-based.

    • i.e. Nikki's intro: how can I be a little bit different in the creative space?

    •  

    "I'm constantly assessing - what is me? What do I really want to bring to this industry? And what's authentic for me to do every day?" -Angie

     

     

     

    JOIN PODCASTING MONTH:

    https://visibilityvixen.com/podcasting

     

    JOIN THE GROUP:

    bit.ly/visibilityfb

     

    STALK ANGIE:

    Her Show

    Her Group

    Her Instagram

     

    041 | JEN CASEY | What Do I Say On My LIVE?

     

    Do you feel completely LOST when it comes to livestreaming + how it can actually make a huge profit for your business?

    Today, we're hanging out with my new + fantastic friend Jen Casey, co-creator of the Wellpreneur Business Academy + Host of the ENTREPRENEUR NOW podcast! 

    Jen is a business strategy coach who teaches health + wellness entrepreneurs the systems + strategies to turn their social media into sales!

    Ready to dive into the power of LIVESTREAMING? Let's do it!

     

    LIVESTREAMING STRUCTURE:

    • What to say to start your lives
    • Niche down who you're talking to
    • Figure out what your listener wants from you
    • Create a grab-their-attention title
    • Qualify people
    • Don't be a wait-er
    • Expert Positioning
    • Leave them wanting more
    • Give your call to action
    • Flubs = likeability factor
    • Optimize your lives on your social media

     

     

     

    Want to take the leap + start livestreaming for your brand?

    JOIN ME IN THE COMFY ON CAMERA CHALLENGE!

     

     

    SUBSCRIBE TO THE SHOW + LEAVE A REVIEW SO WE CAN KEEP HEARING FROM MORE INCREDIBLE GUESTS!

     

     

    040 | MICHELLE + ANGIE | How To Uplevel DRAMATICALLY WITH FB LIVE

     

    Today, we're totally flipping the script + I'M going to be the one interviewed today by the fantastic Angie Lee!! {Check her out here}

    We're kicking off LIVESTREAMING MONTH, so Angie + I thought it'd be perfect to feature this interview on her podcast, Hungry for More + mine right here!!

     

    WHERE TO START WITH VISIBILITY:


    • START WITH SELF - MAKE SURE TO GO THROUGH YOUR LAYERS OF TRAUMAS + WOUNDS SO THAT YOU CAN TRULY ACCESS THE MISSION THAT YOU'RE TRULY MEANT TO REACH THE WORLD WITH
    • THE BODY FOLLOWS THE MIND!
    • STEP FORWARD WITH THE VIDEO + LIVESTREAMING TECH
    • HAVING CLARITY IN YOUR MISSION
    • DISCOVER YOUR BUSINESS PILLARS TO GUIDE YOUR BUSINESS DIRECTION

     

    BEST TIPS ON VIDEO:


    • HAVE A REALLY GOOD OUTLINE

    • WHERE WILL YOU PUT IT?

    • LIVESTREAM - HAVE A CLEAR, PINPOINTED MESSAGE WITH 3 ACTION STEPS

    • NO VANILLA CONTENT!!

    • AVATAR - WHEN I'M TALKING TO THE OLD SELF

    • RECORDED VIDEOS - CATER TO YOUR AVATAR

    • GET OUT YOUR MESSAGE IN 1-2 MINUTES TO GET THEIR ATTENTION

    • KNOW YOUR MISSION STATEMENT SO YOU CAN INTRO YOURSELF CONFIDENTLY

    • DON'T MIX YOUR LIGHTING

    • MAKE SURE YOUR SOUND IS GOOD

     

    HOW TO STAND OUT:


    • LIVE - HAVING A JUICY TITLE
    • BE COMFORTABLE WITH YOURSELF
    • KNOW YOUR ROUGH STRUCTURE + THEN HAVE FUN WITH IT

     

    SOCIAL MEDIA


    • IF YOU'RE SCARED TO SHARE YOUR STORY, THEN WHY ARE YOU DOING THIS?

    • FIGHT THROUGH ANYTHING TO HELP THAT ONE PERSON YOU'RE MEANT TO REACH

    • EVERYONE IS DOING THIS - SO HOW ARE YOU GOING TO STAND OUT?

    • THE ONLY THING YOU HAVE THAT NO ONE ELSE HAS IS YOUR STORY

    • PEOPLE WILL 100% JUDGE YOU FOR THE GOOD OR THE BAD

    • PLAY THE LONG GAME

    • BUILDING YOUR AUDIENCE TAKES TIME

     

    THE SNAP


    • RELEASE YOURSELF FROM THE OUTCOME OF WHAT YOU'RE DOING
    • LOOK 5 YEARS DOWN THE ROAD
    • BECOME THE MOVING-FORWARD TRAIN THAT PEOPLE WANT TO JUMP ONTO
    • STOP HAVING EXPECTATIONS OF YOURSELF, YOUR AUDIENCE + YOUR LIFE
    • "I GAVE MY BEST + MY BEST IS GOOD ENOUGH" + WALK AWAY
    • GO WITH A SOLID 75%
    • "SO?" - IT DOESN'T MATTER. THE #1 GOAL IS THE MISSION. STOP GETTING DISTRACTED!
    • NO PLAN B - TUNNEL VISION
    • ONLY 1% FOLLOW THROUGH
     

    MAKING MONEY


    • REVERSE-ENGINEER FROM FREEBIE ----> PRODUCT
    • BUILDING FUNNELS
    • TRIPWIRE-OBSESSED
    • $500 IN 3 DAYS
    • MAKE YOUR OPT IN DIFFERENT
    • DAILY RITUAL - I GO TO THE COFFEE SHOP EVERY DAY TO FOCUS
    • WORKING FOR 30 MINUTE CHUNKS
    • TAKE CARE OF YOUR BODY FIRST
    • FOCUS ON 4 SPECIFIC TASKS PER DAY
     

    Want to take the leap + start livestreaming for your brand?

    Join me in the Comfy On Camera Challenge!

     

    SUBSCRIBE TO THE SHOW + LEAVE A REVIEW SO WE CAN KEEP HEARING FROM MORE INCREDIBLE GUESTS!

     

    033 | MICHELLE TIME | Planning Your Video Domination

    Michelle is a Visibility Expert who specializes in helping launching lady entrepreneurs set up their business systems, perfect their branding + skyrocket their publicity with video creation.

    Today, we're talking all about setting up your Video Domination in 2017!

     

    WHAT WE CHATTED ABOUT:

    • How to break down your Business Pillars
    • Creating content throughout 2017
    • How to create blogs, podcasts + e-books around your video content

     

    FREE VIDEO VISIBILITY TRAINING SERIES


    Get to the heart behind why you're scared of being more visible so you can up your social media presence like crazy this year!

     

    WATCH THE FIRST VIDEO NOW!

     

     

    Listen on your favorite device!

     

    Want to carry it with you? Subscribe to the Podcast on your handy-dandy phone!

    028 | KRISTIN MARQUET | The Biggest Branding/PR Mistakes!

    With a no B.S. attitude, Kristin is the founder and managing director of Creative Development Agency (formerly award-winning firm, Marquet Media). She oversees the day-to-day operations of the agency as well as directs all client accounts and projects. Kristin also develops, manages, and implements various internal and external communication and social media initiatives. With a strong eye for creating memorable brands and a diverse range of knowledge, Kristin provides strategic counsel to clients interested in developing successful internal and external communication programs across all media platforms.

    Kristin has forged successful partnerships with celebrity fashion designer and correspondent NV Nick Verreos; women’s wear designer Yunes Swathe; Vancouver Fashion Week; prestige hair care brand Briogeo; French accessory designer Mona Roussette; and many more. She has generated media placements in Wall Street Journal, The Today Show, Seventeen and Lucky magazines, Glam.com, and countless other outlets. Kristin holds a master's degree in marketing and PR from New York University, and is also a contributor to HuffingtonPost.com, Entrepreneur.com, and NYDailyNews.com. She is also the owner of PR tip website and consultancy, LifestyleandBusiness.com.

    Kristin holds a master's degree in marketing and PR from New York University, and is also a contributor to HuffingtonPost.com, Entrepreneur.com, and NYDailyNews.com. She is also the founder of the lifestyle tech startup, TheLABDaily.com.

     

    JOIN OUR CHALLENGE:


    PRESS & BRANDING PRIMER PACKAGE
     The Color Deck
    Branding for Beginners Booklet
    PR ROCKSTAR including a PR Plan, Publicity Pitches that Generated Media Coverage in Media Outlets like HuffingtonPost.com, PopSugar.com, Today.com, The TODAY Show, Bella Magazine, and so many more! 
     60 Minute Coaching session with Michelle Lewis Anderson & Kristin Marquet
    ($1,200.00 Value)

    How to Enter:
    Enter the Giveaway for 1 Entry
    You'll earn 1 additional entry for every 1 person you share/refer.
    Winners will be announced in the Perfect Your Pitch Facebook Group on December 10th, 2016!
    See you then! 

     

    Want to carry it with you? Subscribe to the Podcast on your handy-dandy phone!

     

     

     

    GET ALERTED WHEN THE NEWEST PODCAST IS OUT!